Books

The thinking behind the teaching

ChatGPT Jnr

GPT JNR: How To Use AI To Grow Your Brain

Used in the right way, AI tools can accelerate learning for kids, bring subjects to life and put a smile on students’ faces. AI isn’t something to be afraid of.

Scaling Human + Gen AI Collaboration

Is a practical guide for leaders who need to move beyond the

Responsible AI In Practice

This book is the first practical book on AI risk assessment and

Marketing Across Borderss

This book takes you on a journey through 20 cities across the

Marketing With AI: Strategies And...

Step into the next frontier of marketing with “Marketing with AI: Strategies

Building Responsible AI Algorithms

This book introduces a Responsible AI framework and guides you through processes

Friction by Dave Birss

Friction: Adding Value By Making People...

Successful businesses not only understand the difference between good and bad friction

A User Guide To The Creative Mind

This book exposes creativity as a process. It shows that there are

How To Get Good Ideas

The highly practical lessons are based on neuroscience, psychology and sociology. Written

Iconic Advantage®: Don't Chase The New...

The Iconic Advantage® approach allows companies to leverage what they already have,

As we watch organisations rush towards “AI-First” for a while now, something

AI isn’t just changing how organisations work. It’s exposing what they believe

How do you make smart decisions when the technology never stops changing?

After three years with ChatGPT, I switched to Claude. ‘What about losing

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